Tuesday, September 14, 2010

How Food Recalls Work – A Behind-the-Scenes Look at Distribution Technology

Today I would like to cross post from Software Advice-Distribution a great analysis on the recent egg recall and the debate on food tracking. I tend to be weary of the food tracking and traceability efforts. While they are well-intentioned, it only leads to more hoops for local and small producers to jump through in order to participate in the food system. My personal traceability is going out to the hen house at Tierra Miguel Farm and checking on the ladies. In other words, if you know your farmer, there less chance for the market failure of imperfect information. Stick to the farmers market. I like the efforts of The Food Hub in Oregon as well.

Thanks to Stephen Jannise for contacting me about his work. It was nice to see that he is a UT alum. Hook 'em horns!