High Fructose Corn Syrup(HFCS) is back in the news. I was flipping through the Wall Street Journal today and ran across an article detailing the Corn Refiners Association's fight to preserve its reputation from being entangled with the obesity epidemic, as current research has suggested.
The expensive ad campaign is being targeted at mothers/woman. I continued my reading, only to flip to the actual full-page ad in the Journal. They claim that HFCS is metabolized the same as sugar and honey. While that is partially true, fructose actually enters the Kreb Cycle to steps ahead of glucose, thus entering the system more rapidly. Not to mention the research about the effects of fructose, insulin resistance, and metabolic dyslipidemia found in the journal of Nutrition and Metabolism
You can learn all about this garbage at the new website, SweetSuprise.
The page, picturing a ear of corn say: Time for a little food for thought, don't you think....yeah, I think:
Not "natural" Not "real food" Not "good for you"